The balanced scorecard is a set of financial and non-financial measures regarding a company's success factors, from four interrelated perspectives: financial, customer, internal business processes, ...

In my last post, I argued that marketers should use a Balanced Scorecard to measure and manage marketing performance. The Balanced Scorecard was introduced by Robert Kaplan and David Norton in the ...

When a multi-billion dollar transportation and airline company sought to get its arms around its unwieldy procurement operation, it turned to a tried-and-true tool to do it: the balanced scorecard. It ...

The balanced scorecard allows hotel leaders to gauge progress toward strategic objectives in a well-rounded manner. Scorecards have financial and non-financial metrics that measure performance ...

Apr 5, 2014, 9:58pm EDT Updated: May 28, 2015, 2:05pm EDT Image provided by Getty Images (Sneksy) When you look at the performance of your business, are you getting a balanced evaluation? You’re not, ...

Flexible architecture, intuitive interface and sophisticated analysis capabilities lead to designation of Pilot BusinessMonitor(TM) as Balanced Scorecard Collaborative Certified(TM) Pilot Software, a ...

The Ghana Cocoa Board (COCOBOD) has launched a new performance management strategy aimed at reviving and improving the cocoa industry through the implementation of the Balanced Scorecard approach. The ...