The Chicago Bears are asking fans what they want to see in a new stadium. But at least one season ticket holder wants them to ask the much more important question: Where do they want the stadium to be ...
Jury testing is a powerful tool in litigation, and attorneys would be well served to think about their cases as studies worthy of experimentation. Cases are not mysteries to be solved; they are a ...
Mr. Healy is the deputy Opinion editor. After 61 focus groups for New York Times Opinion, listening to voters on the Biden presidency, Donald Trump and Kamala Harris, and holding sessions with police ...
New conversations with Black men who voted for Donald Trump in swing states in November showed that nearly all of them remain staunchly with him, but his administration’s Department of Government ...
What happens when you bring real users into the room before launching a product or redesigning a brand? We recently conducted three usability-focused group sessions—one for a major real estate ...
President Donald Trump’s victory last year was fueled in part by improvement among young voters. But new focus groups reveal why some young voters who backed Trump are beginning to sour on his ...
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A majority of North Carolina swing voters in our latest Engagious/Sago focus groups supported President Trump's deportations and activation of the National Guard and Marines in Los Angeles, despite ...
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