Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive ...
As AI platforms consolidate power, Braze CEO Bill Magnuson talks to Campaign Asia on why multichannel mastery matters more ...
Ant International, the Singapore-based affiliate of Chinese fintech giant Ant Group, has named four-time WNBA All-Star ...
Getting coverage is often mistaken as the goal. But advancing business objectives in measurable ways should be the greater ...
Australia’s imminent under-16 social media ban, which takes effect on December 10, has drawn global attention. What happens ...
Campaign compiles a new 'Move and win roundup' as each week progresses. This edition will cover December 8 through December ...
Omnicom will merge McCann Singapore and MullenLowe Singapore into a single creative agency under the McCann Singapore brand, following its acquisition of Interpublic and a sweeping global restructure.
Leo’s creative sweep, Starcom’s media strength, and MSL’s PR prowess was recognised at this year’s AOY Greater China Awards ...
Five agencies are competing for the Ikea creative account, Campaign has learned. McCann, VML, Adam & Eve\TBWA, VCCP and AMV ...
'You can’t bury a legacy that rewired the entire creative industry,' writes creative leader Merlee Jayme.
Omnicom leaders rise to the top of the pecking order as details about new leadership across India, Australia and New Zealand ...
As AI scales, Edelman’s president of Integrated Solutions and Delivery believes that the real battle is protecting trust and ...